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Design is Everywhere features stories of people and organizations using design to make an impact and change the world. Host Sam Aquillano discusses topics with guests across the Design Museum’s 12 Impact Areas: Vibrant Cities, Healthcare, Social Impact, Workplace Innovation, Play, Sustainability, Education, Data Visualization, Entrepreneurship, Diversity, Business, and Civic Innovation.
Episodes
Thursday Jun 25, 2020
Always. Be. Curious. Design Thinking and Sales Unite for Extraordinary Results
Thursday Jun 25, 2020
Thursday Jun 25, 2020
Sales and design thinking in the same sentence? It’s a new way of selling that builds off of the design process: empathy, discovering insights, and genuinely building relationships with customers. Ashley Welch, Co-Founder of Somersault Innovation and Author of Nakes Sales, joins us to discuss her Sell by Design methodology. She’s teaching sales professionals the tools of design thinking to drive customer centricity and revenue growth. We dive into her process and design-informed sales strategies. We’re also joined by Sachin Rai, a Senior Account Executive at Salesforce, who utilized Ashley’s training and advice to transform how he sells. Before selling to a new customer, Greyhound, Sachin took an 8-hour bus ride to learn about his potential customer and the pain-points in their service. Armed with surprising insights from his own first-hand experience, he was able to close a multi-million dollar deal. Sachin tells his story and the impact on his work. Plus, our weekly dose of good design.
For links to resources we discuss on this episode, visit our show page:
Always. Be. Curious. Design Thinking and Sales Unite for Extraordinary Results
Thursday Jun 18, 2020
Infusing Equity in K-12 Curriculum Design, In the Classroom & at Home
Thursday Jun 18, 2020
Thursday Jun 18, 2020
Every teacher is a curriculum designer, creating experiences for people to understand and learn. In this episode we explore curriculum design with an important lens: equity. Successful curriculum connects with kids of different backgrounds and learning styles, and contains content beyond a white-centric history and approach. We discuss with Design Museum Everywhere’s very own Director of Learning and Interpretation, Diana Navarrete-Rackauckas, and Dr. Aaliyah Samuel, Executive Vice President of Government Affairs and Partnerships at NWEA. The conversation also explores strategies for parents who were transformed into teachers almost overnight because of COVID-19. It’s all connected because our kids are growing up and learning in the context of a global pandemic — their learning experience has dramatically changed — and during a growing, global protest movement against police brutality against Black Americans. Our guests provide insights on how we can meet this unique moment for our kids and our communities. Plus we have our weekly dose of good design.
For links to resources we discuss on this episode, visit our show page:
Infusing Equity in K-12 Curriculum Design, In the Classroom & at Home
Thursday Jun 11, 2020
Regenerating Earth’s Living Systems by Design
Thursday Jun 11, 2020
Thursday Jun 11, 2020
Design and the ecological systems that support life (including human life) are intimately connected. Typical to design and make something we’re removing resources from ecological systems and transforming those resources into something: a product, a building, an article of clothing, etc. In this episode we explore that relationship, including how design can help protect, learn from, and regenerate those systems. We talk with Lana Sutherland, Co-Founder and CEO of TEALEAVES about sustainability and biomimicry, the focus of TEALEAVES’ latest documentary, Garden of Secrets. The film positions botanical gardens as “idea banks” for future designs based on nature. And we speak with Dawn Danby, Co-Founder and Principal of SPHERICAL about her work on strategies for actually regenerating Earth’s living systems. Plus our weekly dose of good design.
For links to resources we discuss on this episode, visit our show page:
Thursday Jun 04, 2020
From Human-Centered Design to Relationship-Centered Design
Thursday Jun 04, 2020
Thursday Jun 04, 2020
Many of us are aware of human-centered design, which is all about placing real people at the center of our design work, so that we’re always designing with empathy and thoughtfulness. But what if we take it a step further and design with relationships in mind, so that we’re strengthening the bond between people, or between people and organizations, and build real loyalty? This is particularly interesting when we think about financial organizations and their customers, many of whom are adversely affected by the current financial crisis. So instead of blindly selling services and products, these organizations can focus on where people are in every moment of their journey to develop a life-long and trusting relationship. You can imagine this has business impact as well as social impact for the customer, as the fates of both the company and the customer are intertwined. We discuss with Mike Kirkpatrick, SVP of Client Experience & Strategy at Mad*Pow and Russ Wilson, Chief Experience Officer and Head of Design at Fidelity Investments. Plus our weekly dose of good design.
For links to resources we discuss on this episode, visit our show page:
https://designmuseumfoundation.org/007-human-to-relationship-centered-design